Messenger Marketing: Why It’s Hot

Mobile messaging is not a new technology or practice. We’ve all been doing it for years now. However, recent applications of its use in commerce has shown compelling reasons to

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Is Your Target Audience Feeling Tech-Fatigue?

All great things come to an end. Even the hyper-connected tech savvy consumer will eventually get tired of being on their phone constantly. A recent study from iHeartRadio sheds light

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Three Tips to Optimize Audio Ads

When advertisers are preparing a new spot for an audio advertisement, a lot of time is spent on deciding how long the spot should be. Westwood One wanted to see

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Why Instagram Should be in Your Marketing Plan

Instagram often gets neglected by marketers because they believe it will be of no use to their respective business or that their target market is not on there. With over

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Quick Tips to Improve Your Facebook Marketing Campaign

Quick Tips to Improve Your Facebook Marketing Campaign Facebook is one of the most under-utilized online advertising channels, despite its popularity as a social media platform. With approximately 1.4 billion

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5 Reasons To Use Live Streaming In Your Campaign

5 Reasons To Use Live Streaming Services in Your Marketing Campaign So your marketing campaign needs some work. You want to boost engagement, expand your marketing plan, accumulate new followers,

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